James Michelsberg of Michelsberg Tailoring in first DNA suit

Wearing a DNA Suit James Michelsberg of Michelsberg Tailoring, Leeds, West Yorkshire. James has created the world’s first DNA suit, which uses a special fabric with it’s own unique genetic code to ensure authenticity and help prevent forgeries. The fabric is impregnated with botanical DNA, extracted from plants, which can be tested to find the genetic fingerprint which stands for ‘Woven in Yorkshire’. Popular in the Far East, the cloth and it’s heritage is almost important as the tailoring itself, and this system will be used to ensure the fabric is genuine John Cavendish and made in Huddersfield. (Photograph by Jonathan Pow / rossparry.co.uk)

This entry was posted on Monday, March 15th, 2010 at 10:47 AM. It is filed under Editorial & Press Photography, Photo Jobs Blog, PR Photography. You can follow any responses to this entry through the RSS 2.0 feed.